Recently one of our CEOs went to buy a car. The Sales Manager and our boss-man agreed to a pretty good deal concerning the purchase of his new car. Together they decided to put off the paper work until the following day. The following day came and he received a phone call from the dealership. They explain to him that the manager he originally did business with is off for the day, so he’ll be working with someone else. Unfortunately, they say, the sales manager who is on staff for the day will not honor the deal you were promised. They tell him, if you want the original deal, call the sales manager you originally worked with and tell him what’s going on. Of course and with right our boss-man says, “No, that’s you’re job, I”m the customer. You have the working sales manager call the manager I made the deal with and then YOU have them let ME know what’s going on.”
What has happened to customer service? It’s not just this particular car dealership that’s treating customers like their last priority. Customer service in every genre of work is lacking. Have you ever talked to the support people at your cell phone service? It’s like you’re doing them a disfavor for calling in and wasting their time. We’ve even seen that other online marketing firms are putting their customers on the backburner too.
We’re an internet marketing firm. Even though the business is online there is an entire office offline working around the clock because the Internet never sleeps. (We’re all vampires) If you e-mail J Carter Marketing, you won’t get a response in twenty-four hours you’ll get it in twenty-four minutes. We know that “internet time” is much faster than the real world. One day in internet time is one week in real-time.
We understand that if we didn’t provide impeccable customer service that we’d have no business. Here’s the break down: without great customer service we’d lose customers. Without customers there is no business. Without the business there is no revenue. Without revenue all of the J Carter Marketing employees would live under a bridge together playing instruments and singing songs for passer-bys in the hopes of making some coins.
What we’re saying is that providing our clients with awesome customer service is extremely important to us. We fully understand that the our customers are the spine of our business.
And, just a little side note….Since we’ve entered the world of social media, we can be almost instantly helpful. If you leave us a tweet, a Facebook post or a comment to our blog, we’ll be there. Our clients have it so good that if they don’t feel like typing an e-mail or picking up the phone they can instant message their rep directly. (We’re a hip online marketing firm…we’re digital savvy)
And to sum it all up…..Have a great weekend!!
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Filed under: Internet Advertising, Internet Marketing, Technology Tagged: | Customer Service, Internet, Internet Advertising, Internet Marketing, J. Carter Marketing, Re-clientele, Technology
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